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STRATEGY
NAMING
WEBSITE
DOCUMENTS
COLLATERAL
SALTBOX FINANCIAL
FINANCE
Not your average financial planning firm, Saltbox approached us to create a unique and forward-looking brand.
Taking cues from New England foliage and flora, as well as a love of tactile papers, the identity sought to bring warmth and natural beauty to the the financial space.
Developing the brand was an opportunity to rethink the client experience.
Saltbox values transparency above all else, so we crafted documents and communications to invite education and inspection.
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